We all know that Instagram Stories are a great way to connect with your customers on Instagram.
Everyone wants to have more Instagram Story ideas that are interesting, but also everyone lacks inspiration.
Instagram Stories are a great way to promote our products or services, but how do you do something interesting?
What Instagram Story ideas can we use to inspire our followers and keep them engaged?
These will come in handy if you want to increase your follower count, attract leads, or even just keep your page active.
If so, we invite you to continue reading this article to discover 21 Instagram Story ideas.
What is an Instagram Story?
Instagram stories are vertical photos or videos with a maximum duration of 15 seconds and disappear after 24 hours.
The idea of the Instagram story is that it is displayed at the top of a user's homepage.
There are actually two types of stories:
1. Public Story:
This is an Instagram story valid for all followers of your account.
It is usually surrounded by a circle colored with the colors of Instagram.
It usually requires a good Instagram story idea to rank high.
On our accounts, we can have a lot of story inspiration to improve ours.
2. Private Story:
These are usually stories for loved ones or pre-selected followers displayed in green.
This is not a common type of story. Nevertheless, you can see one or two a day on your Instagram account.
21 Instagram Story Ideas Easy to Make:
The end goal of having Stories on Instagram and increasing the number of views. Sometimes it is easier to go through service providers such as Doctor-Like, to buy real views for your Stories.
However, if you lack inspiration for Instagram Story ideas or just want to know where to start, we offer the following 21 story ideas.
1. Organize competitions
One of the most creative Instagram story ideas is to have contests.
People love original ideas, so start by deciding what your contest is going to be about and then share your ideas with all your followers to see what they think of the concept.
For example, if you have a cooking channel, you can organize a contest among your subscribers to see who makes the best French toast or the best pizza.
2. Choose UGC content:
User generated content is one of the trends right now.
Thus, it is ideal for your Instagram Stories if they include user-generated images or videos.
Starting from the idea of contests, above, you can ask your followers to share stories by mentioning you for example.
3. Opt for minimalist content
Simplicity is beauty.
This proverb also applies to Instagram stories. It's not enough to have an original story idea, but you also have to know how to put it into context.
Already, it's a short format so it will be ideal to limit yourself to simple and elementary new ideas.
For example, we can see here a minimalist story that pleases the eyes.
4. Ask questions
It's a great way to interact with your followers.
Asking questions on a very specific topic can intrigue your subscribers, especially if you have the answer afterwards.
Take the example of UEFA in this story, they ask who is the best performing player for the weekend.
5. Use surveys
Do you need a creative idea?
Then surveys are for you.
Instagram offers us this possibility to put polls on our Stories and let our followers choose.
For example, in the case of this page, followers are asked to choose the correct answer.
This method, increases the interaction of subscribers with the shared content.
6. Use location
Location is a very strong tool for Instagram.
Using a location sticker on your Story allows you to appear in Stories from that location.
Since Instagram users are always curious, they'll take an interest in what you're up to, and they might even choose to check out your profile or maybe check out a new place.
This idea is very simple and effective to use.
7. Use quizzes
In the modern world, everyone thinks they know it all.
So, challenging your followers' curiosity will intrigue them to react with your Stories.
For this, using quizzes is a good idea for Instagram Stories.
Indeed, you can do quizzes on anything.
It is possible to choose a theme, for example animals or even your subscribers' favorite TV series, and ask them to respond.
And if you make it a routine, they'll always be waiting for you to challenge them.
8. Use Hashtags
The Hashtag sticker allows you to advertise your brand image
Thanks to hashtags, it will be easy to be spotted by users and brands who are looking for influencers.
An example of an Instagram Story with Hashtag is the following story from Real Madrid, where they use the hashtag #RMCITY to attract followers.
9. Organize Lives
Instagram Directs are an effective method of communication, especially if you have a good topic to discuss.
Another reason to make Lives, is that Instagram sends us notifications each time an account we follow starts a Live.
10. Include more videos
Of course, videos are more interactive than photos and they only take a few seconds.
The idea of videos on Instagram Stories is very optimal for sharing ideas or quick stories.
Big influencers usually opt for videos because they can say it all in seconds.
11. Use Reals:
For a while now, Instagram has been making it real.
Just tap the camera icon to activate the feature.
This Instagram story idea is one of the most creative.
Indeed, the Reels offer you the possibility to create your own filters or effects and share them with your community.
So get your smartphones, it's time to get creative.
12. Put your stories in the spotlight
If you have creative content and lots of Instagram story ideas that you want to leave for your followers, featured stories are for you.
Featured stories can contain original Instagram photos, or original videos. Quite simply, you can save all the moments you like.
13. Use the Swipe up
The swipe up is an option added by Instagram to integrate links on your Stories.
You just need to know which link you like and you can put it in Swipe Up.
Indeed, the Swipe Up option is only possible for public accounts with more than 10000 followers.
If this is the case for you, do not hesitate to collaborate with companies and engage your community.
If not, it's time for you to increase the number of your subscribers.
14. Share success or failure
One of the most basic Instagram Stories ideas is to share your experience.
It is a method to bond with your followers.
Internet users like to find personal content that relates to their own lives. Because, after all, life is a series of successes and failures.
15. Go for suspense (new post)
If you have a new publication, you can use this original idea.
All you have to do is make a little Story with your post hidden by a New Post sticker.
These kinds of stories test your followers' curiosity and make them check out your page.
16. Use the countdown
The countdown sticker on Instagram is widely used by influencers.
Stories are an easy way to intrigue your followers and keep them engaged.
The countdown helps you increase the suspense. One of the ideas for these kinds of stories is when you have a surprise to reveal and you set a countdown.
17. Before/After Edits
This is one of the most common Instagram story photo ideas.
In the case of “digital artists”, if they have a sketch for example, generally they post the before and after to show their successes to their subscribers.
18. Post Memes
Memes are a very popular form of posting with our generation and represent humor embodied in photos.
This kind of humor can be a good Story idea for your Instagram account, especially if you want to stand out and cut with the routine.
19. Share relevant DMs
Feedback from your followers with your posts is always valuable.
For this, it will be a good idea for your stories to share some reactions and why not identify people, if they allow.
20. Post an unboxing
If you bought a new iPhone for example, and you want to share the moment with your followers, why not immortalize this moment in Stories.
It's an original idea for your stories and engages your followers with your daily life.
You just need to know which product you want to promote or just share the unique experience with your followers.
21. Share Quotes
Quotes are always a good idea. A quote for morning motivation, for example, can impact subscribers and give them energy for the day.
So, if you have a nice quote, don't hesitate to share it with your followers.
3 Tools to Create Instagram Stories
Creating Instagram Stories is not always easy, so we offer the following 3 tools to help you realize your Instagram Stories ideas.
InVideo:
Video is one of the most powerful online tools for creating videos from scratch.
It does not require expertise in video editing. Just enter your settings and you're ready to go.
The tool offers several options as we can see, so you have several ideas for your Stories in video format.
Canva:
Canva has become popular in recent years. It is one of the most used online tools to create designs for presentations, photos or even Instagram posts.
Canva is for you if you have an idea for an Instagram story in the form of a photo that you want to make.
It is a simple tool to use and handle.
Buffer Stories Creator:
Buffer Stories Creator, as its name suggests is an online tool that aims to create Instagram Stories.
This tool has a simple to use interface. You just need to log in and you can use it.
If you have any Instagram Story idea and you don't know how to make it, Buffer Stories Creator is for you.
Conclusion:
Throughout this article, we have seen together that creating Instagram stories is not difficult, but you just need to have the right ideas for your Stories.
We came up with 21 ideas for Instagram stories, but surely there are more ideas out there.
Remember that Stories are a powerful tool for increase the number of followers on Instagram and leave them engaged.
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