39 Tips To Get More Subscribers On YouTube

 

Just started using YouTube to build a community, but don't know how to get subscribers?

Or do you simply want to increase the number of subscribers to your YouTube channel?

With over 2 billion monthly active users on YouTube, there's huge potential to personalize your brand and increase your business visibility. 

But getting a lot of YouTube subscribers is hard. Only 0,3% of users have more than 1000 followers! 

This means that it takes a lot more effort to grab the attention of the target audience who are watching their favorite channels.

In this article we offer you 39 tips to increase the number of subscribers of your YouTube channel.

Reasons Why YouTube Should Be Included In Your Marketing Strategy 

If YouTube isn't included in your marketing strategy yet, now is the time to do so.

For several years, YouTube has become one of the most popular ways to build an audience and build awareness for your brand.

Indeed, there are several reasons that are proven by statistics.

Observe statistics:

The following statistics can change your mind to start increasing your YouTube channel subscribers:

• Every minute, 500 hours of videos are uploaded to YouTube.
• More than half of consumers (54%) prefer to see video content from their favorite brands.
• YouTube is still used by B2B specialists. In fact, 72% of B2B specialists integrate YouTube into their marketing strategies.
• YouTube has over 2 billion active users each month.
• ROI is perfect for 88% of marketers who use YouTube in their marketing strategies.

5 Reasons to Include YouTube In Your Marketing Strategy:

• Engage your audience continuously and leave them interested.
• Your customers can get to know you and your product or service better.
• You already have content created for other channels that you can reuse on YouTube directly.
• An additional presence in the communication channels.
• Gain access to a larger audience.

39 Tips To Learn How Get more subscribers on youtube

Now that we see the reasons to increase the number of subscribers on YouTube, we are going to give you 39 tips to learn how to do it.

1. Choose a catchy title

The title you choose for your video has a huge impact. 

Indeed, an American study had shown that the videos which had the best title managed to be better classified and therefore more popular than those whose title was not good. 

Even if these are studies made in the United States, they still allow to have a general trend to understand which tips to follow.

2. Write the first comment yourself 

An effective trick to guide the reaction of your subscribers, you can start by writing the first comment of your video. 

The tone you put in this comment will guide the conversation and also help you increase the number of subscribers to your YouTube channel.

3. Make sure your titles are capitalized

Title optimization is a great advantage to increase subscribers on YouTube. 

Make sure every word starts with a capital letter. As a result, the title will be easily spotted by the user while browsing the list of videos.

For example, PiewDiePie uploads this video with an uppercase title to catch the attention of his followers.

4. Optimize your video description lines 

SEO optimization is the most effective way to get significant traffic to your video.

You can improve search results by using keywords in your video description, and it can have a huge impact on increasing subscribers.

To take advantage of the description, start by looking at what the best Youtubers are doing, such as Angry Llama.

5. Use keywords 

In relation to the optimization of the description lines of your videos, the choice of keywords is important to increase the number of subscribers on YouTube.

The right choice depends above all on your target audience. 

Your keywords must have high demand and a large number of users interested in your content, so that people are interested in your YouTube channel.

6. Add subtitles to your video titles

Again, SEO optimization is very important. 

If you want to have a chance of being found on YouTube, it is necessary that you add subtitles that refer to your main theme.

Subtitles increase the SEO of your videos and therefore give you a better chance of increasing the number of subscribers to your YouTube channel.

7. Use numbers in your video titles

There is evidence that using numbers in video titles before keyword(s) can help boost their rankings (according to Google).

Therefore, we recommend that you include numbers in your titles to get more subscribers.

8. Be thematic 

When creating your content, always choose a general theme.

The choice you make must above all be related to your target, this theme must also have a link with your other content.

Be creative and imaginative, do not hesitate to innovate so that Internet users realize that they are dealing with a person who knows their subject well.

9. Maintain high visual quality

The quality of your videos is important to increase the number of subscribers of your YouTube channel.

Indeed, visual quality is a key factor that determines engagement and conversion rate.

The higher the quality of a video, the easier it will be for information-hungry consumers to watch.

10. Provide quality content 

You may be tempted by the idea of ​​posting in quantity. 

Certainly the amount of videos you publish is an important factor in increasing the number of subscribers on YouTube. But, quantity instead of quality is a losing strategy.

But why?

The quality of your videos is paramount to keeping your community engaged with you. 

If the quality deteriorates before you've had time to build your community, then it doesn't matter how many people are watching.

11. Use SEO

What better than SEO to organically grow subscribers on YouTube?

Optimizing your YouTube videos by natural referencing is an essential step before starting your subscription campaign.

Thanks to this type of optimization, you will be able to have access to tools that allow the targeting of the keywords that Internet users are looking for before they are on YouTube or before the user goes to see the advertisement and therefore try to answer the as precise as possible to user requests in terms of interests and behavior. 

12. Promote your YouTube channel to your niche audience

Targeting your niche audience is done in two ways: 

• Have an audience before having a YouTube channel 
• Already have your audience on YouTube and direct them to your channel. 

If you already have several followers on your Twitter, Facebook or Instagram account, they are likely to use these networks to follow YouTube news in general, so if you mention very often that you are active on YouTube, a large number will follow you.

13. Include watermark in your videos

The watermark is the icon that appears in the background in your video.

By including a "subscribe" watermark in your videos, you invite viewers to subscribe to your channel.

It is a smart method to increase the number of subscribers.

14. Promote your other videos 

If you just finished your video, but it hasn't been published yet, feel free to announce it before it is published. 

This announcement, can increase the reaction with this video and suddenly help you to increase the number of subscribers of your YouTube channel.

15. Cleverly insert engaging CTAs

The beauty of social media is that you can influence your followers and users.

So why not include simple Call-To-Action (CTA), or call to action, in your videos to increase the number of subscribers on YouTube.

For example, you can include a CTA to subscribe to your YouTube channel.

16. Try posting long videos

Long videos rank higher on YouTube searches and engage audiences better.

Therefore, it is recommended to post quality content like a long video.

To get more subscribers, it's important for the community to know about your YouTube channel and its content first. 

17. Make sure to insert an artistic banner on your channel

Your channel banner is the first point of contact a user has with your channel.

So an artistic banner that represents your channel and its content is really important.

With banner art, users can get a taste of what your channel has to offer before they even click "subscribe." 

So, make sure your channel banner fully reflects its spirit. As this channel does, The School of Life.

18. Include a quality video trailer

The second point of contact with users, after the banner, is the video trailer.

Therefore, having a quality trailer before the video is not something to be taken lightly.

Above all, your trailer should be consistent with the rest of the content you post on YouTube, as it will be a great way for users to be more engaged even before they've watched your entire video.

Besides, it should also include clear and attractive images to make people want to watch your video.

Chain Sprout here thanks its followers in its trailer, which better attracts new visitors to subscribe.

19. Turn up your lighting in your videos

Coming back to the quality of the videos, the lighting is an important factor in achieving your goal of having more subscribers on youtube. 

The viewer's experience confirms this: well-lit videos will lead to a more pleasant experience and therefore, it will increase conversion rates!

This trick is simple and can be incorporated easily.

20. Collaborate with other YouTube channels

Collaboration is important to get more subscribers and have a community on YouTube. 

If you have already created a channel, or if you are in the process of building one, it is likely that some other YouTubers exist who share the same passion. 

In this case, it might be easy enough to collaborate together so that they can help with your work.

21. Respond to relevant comments on your YouTube videos

On YouTube, the number of comments left unanswered is quite impressive. 

Relevant comments go unanswered, while less impactful reviews have a chance of getting at least one like.

This makes it difficult for you to generate YouTube subscribers effectively.

22. Choose eye-catching video thumbnails 

Video thumbnails are the first thing people see before watching your video. 

That's why you have to be very careful with their design and not just throw yourself into a project! 

Choose a good image that presents your content well. 

Be sure to place hints on this image allowing the reader to understand what their experience will be by clicking the "Follow" button. 

23. Use the pitch technique in your videos

The pitch is usually used before going on stage before a public debate. 

However, the technique can also be used before a video to make the viewer want to go all the way and watch your entire video.

For example, you can use the pitch technique, in the introduction of your videos or the conclusion.

24. Use helpful software and automation tools

Using automation software is a great way to get more YouTube subscribers. 

These tools help you automate your marketing and day-to-day tasks so you can have time to engage with your followers, deliver interesting and engaging content.

In addition, we can also use useful software that helps us to increase the number of subscribers on YouTube with their various services.

For example, Doctor-Like offers several services such as buying followers.

It is a genuine and safe service that effectively helps to increase YouTube subscribers.

25. Carry out cross-channel promotions

Cross-channel promotion is a very advantageous marketing tool, it consists of promoting your content on other channels.

This means, for example, sharing a link to the video in question on social networks (Facebook, Twitter), but also posting links to this video in the comments of the website and Facebook groups.

This allows Internet users who are not yet subscribed to the YouTube channel to discover another facet of what your brand offers.

26. Use YouTube previews 

Video previews are the 3 seconds the user can see before opening your video.

For this reason, you have to choose which sequence to show before your video.

You have to have a sequence that grabs the viewer's attention and makes you want to watch the sequel!

27. Adopt a strategy for suggestion videos

Suggested videos are the most important source of traffic on YouTube. 

With this strategy, the user will have a chance to find more content that he likes and he will have the opportunity to increase his number of subscribers. 

These suggestions can be very useful for brand followers since you can show them what your brand enjoys watching in the first place or what is appropriate for a specific audience.

So it is very important to adopt such a strategy to increase the number of subscribers to your YouTube channel.

28. Organize your published content 

Content organization in your YouTube channel is an important factor in getting more YouTube subscribers. 

You must have a detailed and well-organized description that allows you at any time to be able to find your saved channel, the videos published as well as the specific content for each category.

For example, Squeezie organizes its content into playlists.

29. Link to your other social channels at the beginning of your videos

As with using a cross-channel strategy to promote your videos via other social networks, it is also important to promote your other social networks via your videos.

This promotion is very effective in increasing the number of subscribers on YouTube.

30. Optimize your external link 

A tip to optimize your external link is to put the link of your YouTube channel in the bio of your Instagram page.

Similarly, make your YouTube channel link visible on your homepages on other social networks.

Do like Cyprien, and insert the links of your other social networks in the description of your YouTube channel.

31. Be sure to fill in all your channel profile information

The more information you put on your profile, the further you get on YouTube. 

Check the categories associated with your channel and try to get inspired.

32. Increase your retention to get more YouTube subscribers

Subscriber retention is all about getting more YouTube subscribers by quality, not by number. 

You need to have a strong community with people who follow you and are interested in what you do, because subscribers will always abandon your channel if it does not meet their expectations or is nothing special.

33. Write comments in other relevant YouTube channels 

A handy trick to increase your subscribers is to comment on videos from other YouTube channels. 

How to do this? 

Go to the channel that interests you and look for some comments before or after your message, then send them a quick note to thank them! It's a great way to show why the other channel would benefit if their visitors also subscribed to yours.

34. Include a Like Box on your website  

What is a Like Box?

A Like Box is a type of module that allows users to integrate a number of advanced plugin features into their websites. 

It is therefore recommended to add a "YouTube" button to your YouTube channel.

When visitors click on the "YouTube" button, they are redirected to the page dedicated to your YouTube channel.

35. Always ask the listener to subscribe and mention the added value they will receive

A reminder to subscribe is always beneficial.

Sometimes we watch videos without being subscribed to YouTube channels.

It's only when Youtubers remind us to subscribe to see more content that we remember to subscribe.

36. Embed your YouTube videos on other platforms

It is now possible to share your YouTube videos on other platforms like Facebook, Twitter and Instagram.

This makes it possible to reach a larger audience that is on these social resources rather than YouTube directly.

37. Organize contests

Contests are a very effective marketing tool to get more subscribers on YouTube.

You can organize contests with your community if you are an amateur Youtuber and people are always happy to try their luck to win something.

38. Add your logo to your videos

Your channel logo is your brand image.

If you don't add it to your content, what promise are you making to users?

 Your logo is a way to attract users to your channel and why they should want to subscribe.

As does Hi*Sessions, which includes its logo in the beginning of each video to remind its followers of their touch.

39. Try posting videos constantly

Perseverance is your best asset to get more subscribers. 

Subscribers clamor for your content once a week, and they'll wait until they're disappointed. 

So, posting regularly is very important to increase the number of subscribers of your YouTube channel.