When to Post on Instagram: The Best Time to Post

Instagram is a growing social network, surpassing 1 billion monthly active users in 2018.

This platform has become essential for companies and brands wishing to communicate with their customers and increase their visibility.

But when to post on Instagram to be sure to reach as many users as possible?

This is a question that many marketers ask themselves, and which is not always easy to answer.

In this article, we are going to give you some tips on when to post on Instagram in 2022.

When to post on Instagram?

Several studies have been done on when is the best time to post on Instagram.

Most of the data comes from user engagement and the number of interactions they have with posts.

The results show that there are certain times that are better than others to post. 

• Monday: 6 a.m., 10 a.m. and 22 p.m.
• Tuesday: 2 a.m., 4 a.m. and 9 a.m. 
• Wednesday: 7 a.m., 8 a.m. and 23 p.m.
• Thursday: 9 a.m., noon and 19 p.m.
• Friday: 5 a.m., 13 p.m. and 15 p.m.
• Saturday: 11 a.m., 19 p.m. and 10 a.m.
• Sunday: 7 a.m., 8 a.m. and 16 p.m.

It can be noticed that the hours for posting on Instagram differ depending on the day, but a trend can be noticed.

The general rule is to publish either:

• At the start of the day: Checking Instagram is part of most people's routine when they start their day. This is why posting between the hours of 06:08 and XNUMX:XNUMX in the morning can be a good strategy. 
• During the lunch break: Most people have a lunch break of 30 minutes to an hour. This is the perfect time to post on Instagram, as users are more likely to have time to engage with your content. 
• After work: A lot of people check Instagram when they've finished their work day. This is why posting between the hours of 17 p.m. and 19 p.m. can be a good strategy. 

How do you know when to post on instagram?

To know when to post on Instagram, you can use one of the following methods:

• Experience: You can simply try out different posting times and see which are best for your account based on engagement. 
• Instagram statistics: Instagram provides demographic data about the online hours of its users. You can access this data by going to your account settings and clicking on "Statistics".

• Analysis tools: There are several tools you can use to analyze when to post on Instagram, some are free and some are paid, such as Sprout Social.

Schedule Instagram Posts:

Once you have an idea of ​​the best times to post, you can use a tool like Hootsuite or Buffer to plan and schedule your posts.

This will save you time and ensure your Instagram posts reach the right people at the right time.

Just make sure to check your notifications and respond to comments and messages, because the programming tools won't do that for you.

How to Increase Engagement on Instagram?

Engagement on Instagram is the key to drill on the platform.

It's true that having a big visibility on Instagram is important, but you also have to engage your audience.

For this, you must publish interesting and relevant content for your audience.

You can also use influencers on Instagram to share your content.

Finally, don't forget that several services can help you increase your visibility, but also engagement.

One of these services is indeed Doctor-Like which offers you a subscriber buying service. These subscribers are real accounts that will engage with your content.

To find out more, visit our Grand Site website ! 

Conclusion:

Throughout this article, we've discussed when to post on Instagram.

We've also covered how to know when to post on Instagram, how to schedule posts on Instagram, and how to increase engagement on Instagram.

By following these tips, you should be able to better understand when to post on Instagram in 2022.