17 Tips for Profiting from Instagram for a Hair Salon

Instagram, being a visual-based social network, has become the number 1 platform for hair salons.

With over 1 billion users, Instagram is essential for hair salons to show off their services.

Using Instagram for hair salons is beneficial for staying on top of trends and showing customers what your prowess is.

Necessarily, you have to know how to use Instagram for hair salons to have an optimal result.

In this article, we are going to provide you with 17 tips to profit from Instagram for a hair salon.

How To Use Instagram For A Hair Salon?

Using Instagram for a hair salon is a common practice among professionals and there are a few tips for using the platform well:

1. Post Before/After Photos:

The publication of “before/after” photos is a common practice and recommended elsewhere, to show the value of your service.

In the case of a hair salon, you can use Instagram to show followers the quality of services in your salon.

Of course, we must not forget that we must receive confirmation from customers before publishing their photos.

A good practice and to always take a look at the Instagram profiles of the competitors and follow the trend.

Take the example of Sarah Potempa, who has one of the best Instagram accounts for hair salons to follow.

2. Publish Your Achievements:

If you have a creation that you have just finished, a wedding hairstyle or a braid for a client, do not hesitate to publish it.

Posting achievements is recommended for a successful Instagram account for your hair salon.

3. Promote Your New Products:

The majority of hair salons on Instagram publish their new products.

Indeed, the platform is very powerful to increase turnover and promote the sale of products online.

So, if you have a new product arrival, consider announcing it on Instagram.

4. Engage With Your Followers:

Your subscribers will appreciate if you engage with them on comments or direct messages.

Indeed, the strong point of social networks, Instagram in particular, is the proximity they offer with the community.

Try, then, to respond to comments and find time to respond to direct messages.

In the case of using Instagram for a hair salon, increasing follower engagement is important to maintain a good reputation.

Let's follow the example of Christina, which takes the time to respond to comments from its subscribers.

5. Add A Touch Of Creativity:

Remember that you are an artist and your services are works of art that you sell to clients.

So let your artistic soul out and share your masterpieces with your subscribers.

Tips: Use the Instagram Reels.

7 Tips To Increase The Number Of Followers:

To succeed on Instagram with a hair salon account, follow these 7 tips on how to increase your follower count.

1. Post Regularly:

Posting regularly will have several positive effects on the visibility of your Instagram account.

Indeed, the Instagram algorithm favors accounts that post regularly and shows their posts to the greatest number of subscribers.

For this reason, when you use your Instagram account for a hair salon, remember to maintain a stable and continuous rhythm of publication.

2. Engage With Your Community:

Community engagement is key to maintaining a good relationship with your customers.

Remember that a satisfied and engaged customer is worth at least two more customers.

For this reason, to have a successful hair salon Instagram account on Instagram, stay engaged with your community.

3. Encourage Sharing Your Content:

Sharing your posts can increase your visibility and help you break into Instagram.

One of the tricks to encourage the sharing of your content, is to do it via the Instagram Story.

The Story is a powerful tool to increase the number of subscribers.

Tips: Give everyone access to your Stories to make sharing easier.

4. Organize Contests:

The organization of contests is a very popular method to increase the number of subscribers.

For example, you can organize a promotional campaign and the winner will get a free haircut.

Take the example of DreamDry, which offers promotions for its customers.

5. Integrate Instagram With Your Website:

It has become essential to go through a website to book an appointment in a hair salon.

So, always remember to add a small logo or link to your Instagram account to attract new subscribers.

6. Identify Your Customers In Publications:

Tagging customers in posts can encourage them to share your content, which means gaining exposure.

7. Buy Followers:

Buying followers is a common technique in Instagram influencer marketing.

Several are the accounts that buy followers to activate the platform's algorithm.

Indeed, a growth in the number of subscribers and an important factor in increasing the visibility of your publications.

However, you have to be careful where you buy subscribers from.

Always be sure that you are buying real subscribers who are likely to follow your content for the long term.

For this reason, at Doctor-Like we offer you packages of Instagram followers, real, from 6.99 €.

So what are you waiting for? Buy Genuine Followers from Doctor-Like.

4 Tips for Using Hashtags on Instagram Properly

Using hashtags is one of Instagram's secrets.

Hashtags are identifiers that you add to your posts to guide Instagram to categorize them.

1. Vary The Type Of Hashtags:

In your publications, you can use two types of hashtags:

• General hashtags: These are the hashtags that all professionals use for their hair salon Instagram account.

Specific hashtags: These are the hashtags you should add depending on the particularity of the post.

Take the example of Cut By Fred in the use of hashtags.

2. Use Location Hashtags:

By using location hashtags, you help your customers and Instagram followers find your hair salon.

For example, in a Story, you can add the location of your living room. This way, you give a professional look to your Stories.

3. Use Trending Hashtags:

Always check out other hair salon Instagram accounts.

This will give you an overall idea of ​​which Hashtags are trending. 

Also, you can also use hashtag generators which will tell you which hashtags are trending.

4. Use Product Hashtags:

If you use a specific product, consider adding the name of that product in the hashtag section of your post.

In this way, those who are looking for this product may come across one of your publications.

6 Tips To Improve Taking Photos:

Remember that you will be using smartphones for taking photos. So, always post the best photos on your Instagram account for your hair salon.

Follow these tips to take better photos for your hair salon on Instagram.

1. Avoid Zoom:

Instead of zooming in on your model, just get closer to take a better shot.

Unfortunately, in the majority of smartphones, the image quality isn't the best when zooming in.

2. Take Care Of The Background:

You want your photo to look professional!

So, you have to organize the background well to give a professional look to your photo.

In this way, your Instagram account will represent a professional hair salon that takes care of the details.

For example, the professional Stephanie Brinkerhoff takes care of the background for each photo.

3. Take More Than One Photo:

If you take just one photo, you might not like it when editing.

Consider taking more than one photo to minimize risk and increase your chance of success.

4. Attention To Focus:

In the majority of smartphones, you just have to press on an object to increase the focus.

So, click on your main object to focus. 

This will help you get a better shot and focus the light on your main object.

5. Use Filters:

If you take photos with the Instagram app directly, consider trying it out.Instagram filters.

Using the filters will increase the quality of your photos and give a professional look.

6. Favor Vertical Photos:

The majority of Instagram users use Instagram through the mobile app.

For this reason, always take vertical photos. It is essential to promote the vertical grip to ensure better engagement with your photos.

Conclusion:

Finally, using Instagram for a hair salon is no different from using Instagram for other industries.

You simply have to follow the tips for using an Instagram account for hairstyle professionals to succeed.

Sure, these tips are a guide to improving the performance of your Instagram account for the hair salon, but it's essential to try out which ones will work for your business.

Otherwise, if you want to improve the performance of your hair salon Instagram account, take a look at Doctor-Like services.