Find out how to make money on TikTok

The growing popularity of TikTok, the popular short video exchange platform, has opened the door to opportunities for users who want to monetize their content. The application now attracts millions of users and regularly ranks among the most downloaded applications in the world. Thanks to this meteoric craze, you can now earn money using this application.

In this article, we'll walk you through the different methods of making money on TikTok, as well as the key things to consider to achieve success.

Create engaging, quality content

One of the main criteria for succeeding on TikTok is creating quality videos that grab the attention of other users. Consider offering varied and original content, while respecting your interests and passions. Maintaining your authenticity is essential if you want to retain your subscribers;

The more passion and creativity you show in your videos, the more people will be encouraged to take an interest in them and follow your progress on the platform.

Use trends to increase your visibility

TikTok is a popular trend-based platform, which relies heavily on current challenges and hashtags. Adopting these trends in your videos will help you increase your visibility on the app.

It is this visibility which will ultimately allow for an influx of partnership proposals, fan donations and other lucrative opportunities. So keep an eye out for new songs, popular hashtags or fun challenges to inspire the content you post.

Promote your TikTok account to generate income

Once you've built a solid follower base through the quality of your content, here are some ways to start making money on TikTok:

• The partnership program: TikTok recently launched its platform for creators - the TikTok Creator Fund - which allows them to earn money directly through their videos. To benefit from it, it is necessary to have at least 10 000 subscribers and reach a certain number of cumulative views per month. The earnings generated by this program are based on the number of views and engagement obtained on each video;
• Donations during Lives: Users can offer “virtual gifts” during a creator’s live streams, which can then be converted into real money. To take advantage of this possibility, simply attract a large audience during your Lives and offer interesting content to watch;
• Partnerships with brands: The more popular your account becomes, the more likely you are to attract the attention of brands looking for influencers to promote their products or services. So develop varied content and make sure to highlight your interests or expertise, which could interest businesses;

Other possibilities for making money on TikTok

In addition to these main income levers, there are also several other options for making money on TikTok:

• Affiliation: Include affiliate links in your video descriptions to earn a commission every time someone purchases a product through that link. Certain platforms, such as Amazon Affiliates, offer creators the possibility of monetizing their audience by sharing the products they promote;
• Getting paid to participate in events: As your notoriety on TikTok increases, you may be approached to host events, parties or festivals. The organizers could pay you to consolidate the attendance and create a connection with your audience;
• Offer training or provide courses: Depending on your skills and area of ​​expertise (dance, singing, sport, etc.), many people might be interested in online courses led by you. So use TikTok as a showcase to promote these offers.

By adapting to trends, offering authentic and engaging content, and skillfully building your presence on the platform, you will have all the keys in hand to successfully earn money through TikTok.

Beyond TikTok: don’t neglect other social networks

To further maximize your potential income thanks to your notoriety on TikTok, it is important to take into account the entire digital panorama. By developing your presence on other social networks like Instagram, Facebook or YouTube, you increase the number of channels to reach a wider and more diverse audience, but also to monetize your content.